Are you in the market for customer friendly, quick to get started and cost-effective mobile solution to address one or more of the following business needs or mobile initiatives?
Digital Cards and Passes in Mobile Wallet

Digital cards for loyalty, offers, business, membership & reservation in smartphones (eliminating plastic/paper cards)

Frictionless customer acquisition with instantaneous enrollment and collecting points in your reward/loyalty program

Deliver targeted and personalized mobile offers & promotions without the need to download & install mobile apps

Increase your custom app download and usage with digital cards in mobile Wallet and deep-linking to your app

A customer friendly digital rewards and redemption solution to increase customer spend, retention and loyalty

Innovative mobile Wallet based solutions to increase customer engagement on smartphones without mobile apps

Loyalty Program and Mobile Store Apps

An end-2-end configurable loyalty/rewards program that is mobile first, customer friendly and socially enabled

A mobile solution for your business that is available across devices, which customers will keep & use frequently

A solution to operate a mobile store with loyalty program, offers, product listing, online ordering and payment

A custom branded mobile app for your business that is listed on major app stores and is available across devices

Franchise based business looking for a decentralized mobile app with store level control for offers, rewards & orders

A marketplace for your businesses and partners to publish profiles, offers and be discovered by customers

Solutions by Consumer Experience
Apple Wallet
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Passes and digital cards in “Wallet” apps on smartphones

Purple has the most comprehensive capabilities for loyalty, promotions and customer engagement using passes/cards in the Wallet app on Apple iPhone and iWatch

Personalized digital loyalty and reward cards
  • Personalized with branding, status and tier of the program
  • Integrated with existing loyalty programs to power mobile experience
  • Show recent and historical transactions & activities
Personalized offers and promotions
  • Dynamic One-time use (Use-and-burn)
  • Smart couponing for Scan and Void type of scenarios
  • Limit Distribution and sharing as necessary
Targeted Push and Notifications
  • Push update specific user or groups of users cards based on location, proximity or other attributes
  • Show content notifications on lock screen
  • Show location and Beacon/BLE relevant notifications
Location and Proximity Relevance
  • Smart geo-fencing with user relevant locations that are updatable
  • iBeacon/BLE triggered relevance
  • Time-based notifications
Multiple ways to get card in customers Wallet
  • Actionable links in email and mobile ads or during Wi-Fi connect
  • Links send via SMS during activation or thru share
  • “Scan Code to Add a Pass” from the Wallet app
  • Printed QR codes on standies and posters
One mobile app for all your favorite businesses and rewards programs

Cards by Purple helps get rid of app clutter on your phone by allowing you to view and enjoy all your preferred businesses and their reward/loyalty programs or cards in a single mobile application.

location_onDiscover businesses & offers
  • Based on proximity, business types and search
  • Preview and ‘add’ to the app with a single click
  • Use ‘Scan to Add’ to enroll in loyalty programs and get store apps
shopping_cartProducts and shopping
  • Full product/menu listing
  • Categories and featured sections
  • Add to cart, checkout and payment
local_offerPersonalized & exclusive offers and promotions
  • Exclusive offers delivered directly into the card app
  • Offers automatically available for use during checkout and payment
  • Configurable offers notifications
chatProfile and notifications
  • Create a single profile across all businesses
  • Rewards connect to profile for use across devices
  • Configure and control the notifications seen
starReward and loyalty card
  • Shows balances and reward activities
  • Share with friends to receives referral rewards
  • Shop online to get ‘spend’ rewards
Android Pay
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Access all your Purple provided cards and passes in Android Pay

Purple delivered loyalty programs, cards and offers can now be accessed and used from the Android Pay app

Join a loyalty program and get personalized digital card
  • Personalized with branding, status and tier of the program
  • Integrated with existing loyalty programs to power mobile experience
  • Show recent and historical transactions & activities
Personalized offers and promotions
  • Smart couponing for Scan and Void type of scenarios
  • Limit Distribution and sharing as necessary
Targeted Push and Notifications
  • Push update specific user or groups of users cards based on location, proximity or other attributes
  • Show location and BLE relevant notifications
Location and Proximity Relevance
  • Smart geo-fencing with user relevant locations that are updatable
  • BLE triggered relevance
Multiple ways to get card in customers Wallet
  • Actionable links in email and mobile ads or during Wi-Fi connect
  • Links send via SMS during activation or thru share
  • Printed QR codes on standies and posters
Branded mobile app for your business
Purple delivers simple, fast and cost-effective solution for your business to be on a mobile app with the following key capabilities
  • Operate a rewards program for loyalty
  • List your products and services on mobile
  • Execute targeted campaigns with mobile offers
  • Engage in mobile commerce
  • Communicate with customer via chat and messaging
Ocean Home Store Bakers Cottage
Branded franchise app & market place
Purple provides a mobile solution to address specific needs of franchise based business model such as
  • One custom branded app with store level content
  • Only franchise profiles and offers published in the marketplace with discovery
  • Common branding, product and services across all franchise content
  • Store level control for offers and order management
  • Loyalty and rewards can be operated at franchise level or at store level
  • Common content and offer templates along with shared image galleries
Beijing Bites
Cards for Business
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Mobile app to manage your business from anywhere anytime

Content management, configuration and operations app for businesses and/or their delegates to completely manage, update and operate their mobile business.

storeBusiness profile and content
  • Pre-created content templates to get started
  • Gallery of stock images to use
  • Configurable option to include, location, loyalty and online ordering
  • Add, update and change content and images for your business
  • Easily customize themes, colors and logo’s
starConfigurable end-2-end loyalty program
  • Configure and change your rewards program
  • Manage customers and their rewards
  • Access customer reward activities
  • Communicate with customer
  • Scan customer cards for spend and redeem
view_moduleProducts and services listing
  • Populate products, services and menu from pre-created catalogs
  • Use ‘Quick Add’ for adhoc listing
  • Update any product info with effect
  • Use categories and subcategories to organize listing
  • Use desktop tools to create large product listing
local_offerOpen & exclusive offers and promotions
  • Create ‘offers’ from predefined content templates
  • Change/update content and images of offers from gallery
  • Set ‘offer configuration’ to define discounts, limits & expiration
  • Create ‘exclusive’ offers that get delivered to select customers
  • Apply ‘conditions’ to check ‘eligible customers’ to ‘assign’ exclusive offers
shopping_cartOnline order management
  • Configure taxes, charges and notifications to apply
  • View orders and order details
  • Update order status and communicate with customer
  • Manage orders
chatAnnouncements and messaging
  • Send message to all customers as announcement
  • Manage announcements
  • Chat and communicate 1-1 with a customer to sale & get feedback
  • 1-1 communication initiated by customers
trending_upCustomer analytics and reports
  • Analyze your customers by locations and usage
  • Use customer profile to create personalized and targeted offers
  • Reward customers based on activities
  • Map your customers
account_circleAccount management
  • Manage your profile
  • Add ‘Authorized Accounts’ to delegate and assign access
  • Customize communication messages
  • Configure ‘notifications
Solutions By Industry
Food and Beverage

For F&B businesses such as restaurants, coffeeshops, bakeries (franchise and non-franchise), Purple provides a full set of capabilities to get on a mobile app and mobile web combined with a rewards programs, online ordering and mobile payments.
The following is a list of key capabilities that will be available:

  • Full rewards/loyalty programs with referrals and shares
  • Reward card with loyalty points and transaction activities
  • The full menu
  • Online ordering and mobile payments
  • Exclusive and open offers along with redemption
  • Messaging capability between customer and business
  • Announcements
  • Customer analytics

Banking and Finance

For banks of all sizes, insurance companies and other financial services companies looking to engage with customers on smartphone, Purple provides a robust set of innovative capabilities in its SmartEngage platform to deliver the following benefits:

  • Digitize the engagement with “Preferred/Premium” banking customers on smartphone with digital cards in Wallet(s).
  • Moving beyond emails to engage with younger generation of customers and users.
  • Push offers, promotions and loans information and updates to customers on smartphones
  • Bank statements and transaction update on digital cards
  • Significantly increase customer participation in surveys and feedbacks from mobile
  • Marketplace for listing offers and promotions from partners
Shopping and Retail

For business such as jewelry showrooms, supermarkets, boutiques and fashion houses, and antique stores Purple makes it easy to be on a mobile app with full product listing, marketing and sales.
The following is a full set of capabilities the Purple provides for businesses in this category.

  • List and feature products for increased visibility and exclusiveness
  • Promote products with open and exclusive offers
  • Operate a loyalty and rewards programs to increase customer visits and repeat sales
  • Engage in chat based selling
  • Mobile ordering
Travel, Leisure and Entertainment

Businesses such as travel agencies and ticketing benefit from Purple marketing platform and digital cards in mobile Wallet capabilities

  • List and promote travel packages
  • Promote exclusive offers and deals on seasonal packages
  • Deliver tickets, itinerary and bookings as mobile tickets and cards
  • Operate a loyalty and rewards program for frequent and repeat customers
Lifestyle

Lifestyle business such as salons, spa’s, gyms and community centers leverage Purple’s memberships, loyalty and marketing capabilities to be on a mobile app.
List and feature exclusive services and packages.

  • Promote offers for memberships and sign-ups
  • List and feature exclusive services and packages.
  • Use membership card for check-ins and check-outs at facility
  • Run and operate loyalty program to enable frequent and repeat use of services
  • Communicate with clientele through announcements and messaging
  • Post schedules and operational information for easy and convenient access